Analyze real pedestrian traffic and make data-driven decisions
Pedestrian traffic is a key factor for evaluating commercial locations, measuring real visibility, and making decisions based on urban mobility in Spain.
Decisions based on real pedestrian traffic, not assumptions
With Pickgeo Traffic, you can access accurate pedestrian mobility data to evaluate commercial locations, urban areas, or strategic points.
Leave intuition behind and rely on real information about the movement of people.
Leave intuition behind and rely on real information about the movement of people.
Make the right location decisions
Strategic identification
Detect streets and areas with higher pedestrian flow to maximize visibility and commercial opportunities.
Assessment of potential performance
Avoid locations with low pedestrian activity that could limit your business performance.
Adaptation to real mobility
Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.
01
Strategic identification
Detect streets and areas with higher pedestrian flow to maximize visibility and commercial opportunities.
02
Assessment of potential performance
Avoid locations with low pedestrian activity that could limit your business performance.
03
Adaptation to real mobility
Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.
03
Adaptation to real mobility
Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.
Analyze pedestrian traffic in just a few steps
Pickgeo Traffic combines geospatial data and analytical models to present pedestrian data in a clear, visual, and easy-to-interpret way, even for non-technical users.
01
Selection of the area of interest
Define directly on the map the street or area you want to analyze.
02
Access to historical and current data
View pedestrian data by hours, days, and periods to understand real behavior.
03
Clear visualization of results
Interpret the data using heat maps and simple charts.
04
Comparison between locations
Evaluate different areas with objective metrics and make well-founded decisions.
Ready-to-use pedestrian traffic metrics
The tool provides you with clear and actionable indicators to evaluate the potential of a location:
01
Average daily foot traffic
02
Traffic by hour of the day
03
Traffic by day of the week
04
Traffic by month
05
Nearby streets with the highest footfall
06
Mobility heat maps
07
Total population and population by age
08
Commercial markers by type
Pay-per-use, no commitments
Access basic data for free or purchase more complete reports depending on the level of analysis you need. No mandatory monthly subscriptions.
A key tool for businesses and territories
Pedestrian flow analysis is essential for making decisions related to physical presence and visibility.
Retailers looking for the best street to open on based on traffic and real visibility
Franchises comparing expansion areas to reduce risks and validate decisions
Out-of-home advertising agencies (OOH) that need to measure visibility and real impressions
Public administrations and urban planning teams to plan public spaces using mobility data
Shopping centers and urban spaces that optimize flows and transit areas
Real estate investors and developers who evaluate locations before investing
Start generating pedestrian traffic reports today
Access Pickgeo Traffic and analyze the flow of people in any location to make safer, more justifiable decisions.
Frequently asked questions about Pickgeo Traffic
Here we answer the most common questions about pedestrian flow analysis and how the tool works.
What is pedestrian traffic?
It is the measurement of the flow of people passing through a specific street or area.
Can I view data by hours or days?
Yes, the data is segmented by hours, days of the week, and months.
Do I need technical knowledge?
No. The tool is designed for non-technical users.
Is the data updated?
Yes, mobility indicators are updated periodically.
Can I compare several areas?
Yes, you can easily analyze and compare different locations.