Analyze real pedestrian traffic and make data-driven decisions

Pedestrian traffic is a key factor for evaluating commercial locations, measuring real visibility, and making decisions based on urban mobility in Spain.

Decisions based on real pedestrian traffic, not assumptions

With Pickgeo Traffic, you can access accurate pedestrian mobility data to evaluate commercial locations, urban areas, or strategic points.

Leave intuition behind and rely on real information about the movement of people.

Make the right location decisions

01

Strategic identification

Detect streets and areas with higher pedestrian flow to maximize visibility and commercial opportunities.

02

Assessment of potential performance

Avoid locations with low pedestrian activity that could limit your business performance.

03

Adaptation to real mobility

Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.

01

Strategic identification

Detect streets and areas with higher pedestrian flow to maximize visibility and commercial opportunities.

02

Assessment of potential performance

Avoid locations with low pedestrian activity that could limit your business performance.

03

Adaptation to real mobility

Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.

03

Adaptation to real mobility

Adjust your strategy according to hourly patterns, peak traffic days, and footfall trends.

Analyze pedestrian traffic in just a few steps

Pickgeo Traffic combines geospatial data and analytical models to present pedestrian data in a clear, visual, and easy-to-interpret way, even for non-technical users.

01

Selection of the area of interest

Define directly on the map the street or area you want to analyze.

02

Access to historical and current data

View pedestrian data by hours, days, and periods to understand real behavior.

03

Clear visualization of results

Interpret the data using heat maps and simple charts.

04

Comparison between locations

Evaluate different areas with objective metrics and make well-founded decisions.

Ready-to-use pedestrian traffic metrics

The tool provides you with clear and actionable indicators to evaluate the potential of a location:
01 Average daily foot traffic
02 Traffic by hour of the day
03 Traffic by day of the week
04 Traffic by month
05 Nearby streets with the highest footfall
06 Mobility heat maps
07 Total population and population by age
08 Commercial markers by type

Pay-per-use, no commitments

Access basic data for free or purchase more complete reports depending on the level of analysis you need. No mandatory monthly subscriptions.
0

Tokens

Free

Free

Basic mobility data completely free
  • Average daily pedestrian traffic
  • Total street population
  • Population by age
  • Pedestrian traffic by hour of the day
  • Pedestrian traffic by day of the week
  • Pedestrian traffic by month
  • Pedestrian traffic by reason for travel
  • Nearby streets with the highest traffic
  • Population by gender and age
  • Commercial markers by type
3

Tokens

€30.00

Pro

Complete mobility analytics
  • Average daily pedestrian traffic
  • Total street population
  • Population by age
  • Pedestrian traffic by hour of the day
  • Pedestrian traffic by day of the week
  • Pedestrian traffic by month
  • Pedestrian traffic by reason for travel
  • Nearby streets with the highest traffic
  • Population by gender and age
  • Commercial markers by type
1

Tokens

€10.00

Simple

Simple mobility analytics
  • Average daily pedestrian traffic
  • Total street population
  • Population by age
  • Pedestrian traffic by hour of the day
  • Pedestrian traffic by day of the week
  • Pedestrian traffic by month
  • Pedestrian traffic by reason for travel
  • Nearby streets with the highest traffic
  • Population by gender and age
  • Commercial markers by type

A key tool for businesses and territories

Pedestrian flow analysis is essential for making decisions related to physical presence and visibility.
Retailers looking for the best street to open on based on traffic and real visibility
Franchises comparing expansion areas to reduce risks and validate decisions
Out-of-home advertising agencies (OOH) that need to measure visibility and real impressions
Public administrations and urban planning teams to plan public spaces using mobility data
Shopping centers and urban spaces that optimize flows and transit areas
Real estate investors and developers who evaluate locations before investing

Start generating pedestrian traffic reports today

Access Pickgeo Traffic and analyze the flow of people in any location to make safer, more justifiable decisions.

Frequently asked questions about Pickgeo Traffic

Here we answer the most common questions about pedestrian flow analysis and how the tool works.

What is pedestrian traffic?

It is the measurement of the flow of people passing through a specific street or area.

Can I view data by hours or days?

Yes, the data is segmented by hours, days of the week, and months.

Do I need technical knowledge?

No. The tool is designed for non-technical users.

Is the data updated?

Yes, mobility indicators are updated periodically.

Can I compare several areas?

Yes, you can easily analyze and compare different locations.

We provide a platform that integrates your company’s data with over 2,000 geolocated variables to leverage geographic information and make the best decisions based on solid predictions.

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