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Pickgeo — Location Intelligence
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Retail (Expansion)

Retail expansion software for your store network

Pickgeo Retail (Expansion) brings together population, spending, competition and mobility data to compare locations, plan new openings and optimise your store network, without relying on a GIS team.

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View of a shopping street with three shops marked at their entrances

From location to decision

Analyse locations
across different markets

Coverage adapts to each country, so you can apply a consistent approach when comparing markets.

  1. Assess the suitability of any area in seconds.
    Does this area fit?
    Target audience
    Spending power
    Commercial environment
    Illustrative example

    Analyse

    Assess the suitability of any area in seconds

    Put a location in context: understand its population, spending capacity and commercial surroundings before your next move.

  2. Evaluate competition, real demand and the commercial environment.
    Commercial environment
    Catchment areaDemandCompetition
    Illustrative example

    Understand

    Evaluate competition, real demand and the commercial environment

    Combine local signals to understand who you can reach and which businesses already operate nearby.

  3. Compare locations using your business model.
    Compare locationsYour business modelTarget audienceSpending powerCompetition
    Illustrative example

    Compare

    Compare locations using your business model

    Evaluate alternatives using the same indicators. Choose the criteria that matter to your business and compare on a common basis.

  4. Download reports to support internal and external decisions.
    Location reportCatchment areaKey indicatorsPDF report
    Illustrative example

    Explain

    Download reports to support internal and external decisions

    Bring the analysis to the meeting: share maps and indicators with your team, management or partners to explain each decision in context.

All the information about a location, in one view

Pickgeo Retail combines demographic, economic, commercial and mobility data so you can study an area without consulting separate sources and tools.

The result is a view that lets you compare alternatives using the same criteria and share a clear conclusion with management, expansion teams or franchisees.

Getting started

We start with your next location

Getting started begins with your business, your areas of interest and the decisions your team needs to make.

  1. A real location

    We look at a specific area and the questions your team needs to answer.

  2. Your business model

    We focus on the indicators and maps that help you compare.

  3. Your team

    Learn how to interpret the data and share clear conclusions.

  4. Whenever you need it

    Analyse a specific opening or review your entire network.

Everyday decisions

How your team uses it

Specific questions. Data to decide your next move.

Reduce risk

Does opening here make sense?

Understand demand, spending, mobility and competition before investing.

Save manual work

What if you did not have to gather the data by hand?

The key data for each location, brought together in a single view.

Find areas with potential

Where is the next opportunity?

Identify emerging areas and market gaps that fit your business.

Review your network

Which locations need a second look?

Find stores to strengthen, relocate or examine in more detail.

What data can you explore?

Indicators organised by location to connect population, commercial activity, surroundings and mobility.

View all data

  1. Demographics

    Population, density and age structure.

  2. Socioeconomics

    Income, consumption and purchasing power.

  3. Commerce

    Competition, business types and retail mix.

  4. Urban environment

    Housing, land use and facilities.

  5. Mobility

    Accessibility, area attraction and flows.

  6. Custom indicators

    Adapted to your average spend and business model.

Analysis adapted to each sector

Not every business needs the same data. Tailor the analysis to your activity, customers and network.

  • Health

    Population profiles, age groups and nearby services.

  • Services

    Potential customers, accessibility and local activity.

  • Restaurants

    Demand, competition and footfall.

  • Fashion

    Spending capacity, target audiences and commercial surroundings.

  • Franchises

    New market potential and existing network coverage.

  • Food retail

    Resident population, spending and nearby stores.

View the sectors we work with

Frequently asked questions about Pickgeo Retail

These are the questions that often come up before adding Pickgeo Retail to an expansion process.

Do I need technical or GIS knowledge?

No. The platform is designed for business and expansion teams.

Can I use the platform only when I need it?

Yes. Usage and pricing can be adapted to your specific needs.

Are the data updated?

Yes, the indicators are updated periodically.

Can I download reports?

Yes, you can generate and download reports to support internal or external decisions.

Which areas can I analyse?

Multiple international markets, depending on the data coverage available in each country.

Shall we discuss your next territory?

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